Delta (Student Work)

When people travel their purpose is almost always the destination. The act of traveling is seldom the reason for the journey. My concept centered around the idea that even though Delta provides the service, the focus should be on what the person does once they touch down not about their experience in the air. The Destination is the Journey.

The assignment was to create a 1930s-inspired radio spot that went along with another campaign in our portfolio. I got pretty into it.

I spent the morning writing and then in the afternoon I recorded the entire thing in one take, using nothing but the shirt on my back.

↑Back to Top